"Down here, we’ve tried to be discerning," Steinberg said. " `Queer Eye for the Straight Guy’ is a huge time-consumer for the PR people. You try to shield it from your baseball operation except for the day it involves the players. But I think we’ve done a good service for baseball, and that is penetrate the entertainment world."
No cleverly-chosen words from Sox’ PR man Charles Steinberg (the above were said following yesterday’s QEFTSG makeover of the team) on whether he’s excited about the Sox’ move from the bottom to the top or whether the team is going to party and play on opening day after the ring ceremony.